Apple is rich, powerful, and everyone is staring at its products all day. So how come the stock has been languishing, and despite their piles of cash, they haven't innovated since Steve Jobs' iPhone? How come some people even have the audacity to call Apple boring? I still get pleasure from using my iPhone, and I adore my MacBook Pro retina and Cinema Display. I still cannot imagine what other display or laptop I would want to have. Except maybe a Macbook Air.
Apple has become predictable. We know what Apple's next move will be: iPhone upgrade? We could smell the iPhone 5C a mile away. More crappy Xcode updates? Of course. Make even lighter, faster laptops? Got it, got it. We all know Apples' cadence and their beautiful, high-tech, glossy pitter patter. And we love them because their products still delight us. But we aren't chasing after them with the delightful glee we did when we first saw them. Now everytime we pass by an Apple store or feel the sleek aluminum case of the iPhone we're just like 'Oh sweet, it's Apple'. Apple just doesn't do it for us anymore. We know Apple could give us so, so much, but Apple will never give us the goods.
In short, Apple is the hottest girl in school. And even though Apple is a babe, we have definitely turned our attention elsewhere. Oculus Rift anyone?
2 Comments
lol are you serious?